Actu : Katie Price criticised by fans as she uses kids in ‘cringe’ Instagram advert

Katie Price was slammed earlier this week for sharing photos of her kids to promote ‘zero calorie’ pancakes.

But that hasn’t stopped the 40-year-old flogging the exact same product today with another family video.

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Taking to Instagram, mum-of-five KP enlisted the help of Harvey, 16, Jett, five, and Bunny, four, as they all tucked into a bowl of porridge in the kitchen.

Speaking alongside her kids in the clip, Katie tells her followers: ‘So here we are eating our breakfast together.

‘We’re eating our porridge, we’ve all got different syrups.’

Before adding: ‘They’re zero calories, zero fat and zero sugar.’

But despite calling the syrup a ‘fantastic healthier choice for kids instead of full sugar products,’ KP’s followers were left divided, with many slamming her for using her kids for a paid advert.

‘It’s not good for the little children to be thinking about these things at all, they need energy they are growing. Just give them a dash of honey or some berries,’ said one fan.

Another commented: ‘So desperate,’ while a third added: ‘Anyone else cringing?’

And a fourth slammed: ‘This is actually insult to working mums.’

But some followers were quick to stick up for the former Loose Women star, as another wrote: ‘This makes my heart melt ❤️❤️’

While someone else added: ‘Brilliant mum!’

This comes after Pricey revealed ex Peter Andre had banned her from filming their two children Junior, 13, and Princess, 11 – which could explain why they don’t feature in the ad.

Speaking on Good Morning Britain on Monday, Katie told hosts Piers Morgan and Susanna Reid: ‘He won’t allow me to film with them, he won’t allow me to do photoshoots with them and he’s a massive hypocrite.’

Explaining that both parents have to agree before her kids can be filmed, she blasted: ‘He’s really selfish and the kids miss out on it.’